The Flavors Hook Kids campaign goal is to inform, provide resources, and bring awareness about the dangers of vaping.
We created the Flavors Hook Kids website in collaboration with the creative agency, Duncan Channon, for the California Tobacco Control program. Our task was to create a social awareness site about the dangers of vaping at a young age and it's effect on our youth. We created a silent video loop of their campaign commercial as part of the header to set the overall tone. The site contains interactive modules about the harmful effects vaping, along with guides to help parents communicate with their children.